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Home Blog Big tech companies have you in their hands. This is how you can free yourself from them
Cloud & Security 2025-05-30 5 min read

Big tech companies have you in their hands. This is how you can free yourself from them

This article is archived and translated from the Netcup Official Blog. Copyright belongs to netcup GmbH.
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Big tech companies have you in their hands. This is how you can free yourself from them
Große Tech-Konzerne haben dich in der Hand. So kannst du dich von Ihnen befreien

They appear to have no alternative – and are happy to exploit this power. But there are ways out that are not that difficult.

Which digital services do you use every day? This probably includes a word processing program, a presentation, spreadsheet or data processing program, an email service, cloud storage and an operating system. Now ask yourself,how many real alternatives there are for these important programs. Many of you seem to have no alternative in today's work and private world or only have a few, usually very small, competitors who cannot do anything close to the same.

This means: we are one of these servicesdependent. This is a big risk for you – not only for your long-term security, but also for your wallet.

Do you also put too much on one card?

Many Germans today rely primarily on solutions from large tech companies that do not come from Europe. What seems practical at first glance often harbors hidden risks:because these large companies try to bind customers to them as strongly as possible.This creates dependencies on individual service providers.

These dependencies exist in numerous digital tools that we use every day and which we consider to be without alternative. That means:We put a lot on one card every day. This gives the companies that hold these cards a lot of power over us. They can increase their prices as much as they want. They can discontinue certain features if they don't bring them enough profit, regardless of how many people rely on them.

You can make features disappear behind paywalls or only enable them for certain user groups. You can bundle your individual products and services together so that customers always have to buy the entire package. They can specifically favor certain customer groups and disadvantage others - and if they want to cut off a certain user group or even a certain country from their services and thereby render them unable to act, they can do that too.

Große Tech-Konzerne haben dich in der Hand. So kannst du dich von Ihnen befreien

The alternative to dependency is called open source

This means: You have to hope every day that a large corporation from another continent is at your side - and does its job well. If you only rely on a few providers for your digital solutions, you will lose yoursSelf-determination in the digital space. You are dependent - and no longer confident in your decisions and your actions.

The way out is an independent IT infrastructure that is based on open source instead of technologies from a few providers.Open source software means: no hidden dependencies, no commitment to individual providers (“vendor lock-in”), no licensing traps – but full transparency and complete control for the users. At the same time, you benefit from the opportunity to adapt solutions exactly to your needs. Through open source you can find your way out of digital uncertainty - and the way to your digital sovereignty.

Anyone who acts digitally confidently decides for themselves which services are used and how data is processed. Anyone who is confident is guaranteed to be independent of spontaneous price increases, sudden service discontinuations, long-term commitments and manipulative bundling. Anyone who is confident can act independently and self-determined in the digital world.

netcup: the enabler of digital independence – made in Germany.

At netcup we believe in digital self-determination without dependencies. And it starts withHosting solutionsthat are independent, transparent and guaranteed to be reliable. netcup's services are therefore based on open source software, which frees you from technological dependencies. And because we also have our own data center infrastructure in Germany, we are also technologically autonomous when it comes to hardware.

With the sovereign cloud hosting from netcup you can rely on:

  • Guaranteed technological autonomy: no hidden dependencies, no license traps, no vendor lock-in
  • Guaranteed sovereignty through your ownHardware and open source technologies
  • Transparency & control: You always have final data sovereignty. You always know where your data is and manage access yourself
  • Guaranteed end-to-end encryption of your data
  • Guaranteed conformity with European data protection law (GDPR)
  • Maximum flexibility: no one-size-fits-all, but individually tailored solutions
  • European standards: netcup is ISO 27001, ISO 27701, ISO 9001 and ISO 14001 certified
  • Ethically responsible operation100% green electricity
  • Highest quality made in Germany
  • Many years of expertise: for over15 years on the market
  • Excellent value for money: netcup has been one of the best for yearsInternet service providerswith the best price-performance ratio in Germany
  • Long-term trust: over 100,000 customers rely on us

The result: hosting solutions that create trust. With netcup you are not only choosing an excellent technical solution, but also your independence in the digital space - in everything you do.

netcup – the independent cloud, Made in Germany.

FAQs on Digital Sovereignty

Why is dependence on large tech companies problematic?
Large tech companies often bind users through closed systems, rising prices and limited transparency. This dependency endangers digital self-determination and makes you vulnerable to arbitrary decisions by external providers.
What does digital sovereignty mean specifically?
Digital sovereignty means deciding for yourself which digital services you use, how data is processed and where it is stored - without being dependent on individual providers.
How can open source help achieve digital independence?
Open source software offers full transparency, no licensing requirements and no commitment to a provider (vendor lock-in). It enables individual adjustments and long-term control over digital processes.
What differentiates netcup from other providers?
netcup relies on open source technologies, its own hardware in German data centers and meets the highest European data protection standards. Customers always retain full data sovereignty.
Is open source also a real alternative for companies?
Yes – companies in particular benefit from flexible, customizable solutions without license costs. Open source hosting at netcup is scalable, secure, GDPR-compliant and economically attractive.
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